"Film Series: Videos on Philanthropy"

If you're tired of the same old lunch routine, why not spend the hour increasing your knowledge of fundraising with your nonprofit colleagues? Bring your lunch, and join us at the Foundation Center Library as we view these selections from the Library's video collection.

Tuesday, November 11th at 11:30 a.m. (42 minutes)		Relational Fundraising: "Types and Motivation of Donors" Robert Thompson categorizes donors (as habitual, emotional or strategic) and gives extensive profiles of how they typically react to fundraising requests. He also identifies primary motivating factors and stresses the importance of matching the funding request (such as capital campaign, planned giving or annual campaign) to the type and motivation of the donor.
Wednesday, December 17th 1:00 p.m. (54 minutes)		"The Successful Ask: Winning the Gift," Part 1 Fundraising expert William Sturtevant elucidates techniques for major gift solicitation. He provides his determinants of success, which include who makes the ask, for what, and how much. He also reveals that the location of the solicitation is important, and talks about the pitfalls that can occur when the setting is a restaurant. He describes at length some considerations for structuring the solicitation team, the importance of training and rehearsal for solicitors, and welcoming objections by the prospective donor.
Friday, January 30th 11:30 a.m. (47 minutes)		"Raising More Money: Building Lifelong Donors" Terry Axelrod presents the core principles of her fundraising program, drawing substantially from concepts in her print publications. Her four-part model involves a point of entry, where potential donors are introduced to the nonprofit; individualized follow-up to invite further participation; the ask, which may include a special event; and follow through with committed donors to bring in other funders.

All videos will be shown at 79 Fifth Avenue, in Training Annex: Conference Room A (2nd Floor). Attendees are welcome to bring their lunch.

Directions: Directions to the New York Library.

No admission fee. No registration necessary. Please be prompt. Running times are approximate.

Wheelchair users may enter the New York Library/Learning Center at 8 East 16th Street (between Fifth Avenue and Union Square West). If you need extra assistance please contact the Foundation Center at (212) 620-4230.

Any videos in the library's collection may also be viewed in the library during regular hours. For a listing of available videos, browse the New York Library Videography.